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Whether you are looking to reach a highly targeted audience or to
communicate to mass users, Cinemas OnLine can meet your advertising
objectives. We maintain many locations of official cinema and
theatre websites throughout the UK and Ireland. Cinemas OnLine has
massive market penetration to 16-35 year olds who are a prime target
for any marketing campaign. This is increasing every week.
Cinemas OnLine is a top web property enabling you to reach over 1.9m
online users (not hits or page impressions) per month and you could
also choose the printed media preview booklets with a circulation
of 120,000 per month as well. Cinemas OnLine encompasses the exciting
sector of movie and theatre entertainment which is constantly changing
and refreshed. There are always new avenues of exposing your brand
to a mass audience.
On the Net
Collectively, our sites had 40.3 million hits during April 2004 alone. We maintain the official web sites for over 100 different cinema operators in over 280 locations in the UK and Ireland, ranging from the large, to the small, and the art houses. We also run 81 Theatre web sites and have 49 Theatre links through our sister site www.onstagetoday.co.uk whose shows range from the traditional to the contemporary that reach a wide reaching audience. In December 1997, we launched www.cineworld.co.uk which grew to be our most successful multiplex cinema chain. The Theatre Royal web site in Waterford has received the Local Ireland Recommended Stamp of Excellence. Also, www.filminfo.net received a Yahoo Pick of the Week.
Customisation
Our expert sales team can create a custom advertising solution that will group the right locations together for your product or service. This will ensure that your message is exposed according to your advertising needs.
Brand Positioning
Your brand will benefit from the association with upcoming movies which appeal to the interests of your target audience. This personal relationship between relevant content and users make Cinemas OnLine a unique advertising environment. It puts your brand in context and leads to higher click-through and purchase rates.
Regional & National Advertising
By selecting a target area, we can suggest sites that feature in that area and that are best suited to your marketing campaign. Alternatively, a blanket coverage of all sites in your chosen area is possible. For maximum returns, you can select every location across the UK and Ireland for a phenomenally powerful campaign. You can potentially reach millions of viewers over the course of your campaign, and build your image and brand recognition in their eyes.
Advertising Options
Site Sponsor
If you feel that a particular multiplex cinema chain or theatre company suits your needs we can exclusively promote your brand throughout their web site. A saturation coverage of this nature will be visible to all users of the site and would feature across many locations and presentations.
Campaign (Film) Advertising
If a product you want to sell matches well with a film to be released, we can marry your brand on every instance of the film page and related media. The loyal followers of sequels and franchises provide a low-risk high-return of investment. This option would cover a wide range of locations, and you would reach all the cinema chains we do.
Direct E-mail Advertising
As a final option, we maintain a database of registered users, some of whom have given permission for us to send them promotional offers. We uphold the Data Protection Act and our privacy policy, and we can E-mail your message to a highly targeted audience.
More Information
If you are interested in pursuing our avenue of advertising, please send us contact details and any relevant business information by email. We will endeavour to contact you within two working days to discuss your requirements in full.
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